All this cultivation was brought to bear in preparation for this memorable light-hearted GEICOв„ў commercial. acting coach Crystal Carson (Auditioning by Heart), ATL acting coach Natalia Livingston (Actor Boutique), and improv veteran Ray Bengston. DC is a natural in front of the camera, sharpening his craft with L.A. His magnetic presence and rich, textured voice have been nurtured by VO coaches Rudy Gaskins and Joan Baker (S.O.V.A.S.), as well as Denise Woods (author of The Power of Voice), dialect coach to the stars. This winning meeting of the minds didn't come out of thin air, however.ДC has been training vigorously for years, seeking mastery in the arts of voiceover, acting, and improv. In promoting GEICOв„ў, The Martin Agency used a recipe for epic commercial viewing and created an ad that is already garnering attention for its endearing quality. There's the high-energy Tag Team performance, ice cream, of course sprinkles, and stellar acting by the talented Nicci Carr (Tasha), Amethyst Davis (Daughter), and Anthony Goolsby (Husband/Father). The new commercial for GEICOв„ў, called 'Tag Team Helps with Dessert,' has brought pure fun back to living rooms across America. In 2021, they're bringing that same upbeat vibe and value proposition to the world of advertising. DC Glenn and Steve Gibson have brought an irresistible energy to every half-time show, music festival, and corporate event they've performed the song at for nearly three decades. The song has universal appeal, but the true allure behind the music isn't the catchy lyrics or the thumping beat. Remarkably, the '90s hit Whoomp! (There It Is) has been doing this for 28 years. And in the music industry, few songs can boast the staying power of Tag Team's iconic hip-hop anthem. In the advertising world, GEICOв„ў commercials are known for their award-winning creativity and flair. The project is a powerful collaboration between cultural icons. 26, 2020, and has already become a favorite in the advertising world it was named the Reel Ad of the Week by Reel360 after a few days on the air. This is the second time GEICOв„ў and Tag Team have worked together.ДЄfter the success of 2015's 'BBQ Awards'В television commercial for the GEICOв„ў app, which featured the hit song Whoomp! (There It Is), The Martin Agency enlisted the '90s hip-hop duo Tag Team, DC (The Brain Supreme) Glenn and Steve (Rolln) Gibson, to bring their trademark party vibe and off-the-charts energy to the newest multimedia advertisement for the insurance company. 4, 2021 /PRNewswire/ - The Martin Agency, Adweek's 2020 US Agency of the Year, and Tag Team, creators of the '90sВ multi-platinum smashВ Whoomp! (There It Is), joined forces for another ultra-memorable GEICOв„ў commercial. And Whoomp! the ad's proven popular, generating more than 13 million YouTube views and loads of nods on TikTok in less than a month.ATLANTA, Feb.

Hungry Man's Dan Opsal directed the spot in typically fun Geico style, tossing in some riotously retro 'Funky Charleston' moves at the end. Now, after 28 years, we finally know what itВ is: Saving hundreds on car insurance with Geico. Back in the day, I would sing: 'Whoomp! There it is!' and my mom would say: 'There what is?' And I'd say: 'Doesn't matter!' '

I remember in high school, if a party was lame, we'd put on 'Whoomp!' That's when parties just take off. 'It has this magical ability to put people in a good mood no matter what. 'We've been obsessed with this song since it came out in the '90s,' says Martin senior copywriter Roger Hailes. Versions of the earworm previously powered spots for Android, Outback and Walmart, but this marks Tag Team's first on-camera commercial appearance.

Tag team commercial